Diamonds have always been something of extremely high value and something seen as a luxury for most of us. The meaning of diamonds however goes further than their financial value, for many of us they symbolise occasions, relationships and life events which makes the beauty of them even more prevalent in our lives. Choosing a piece of jewellery for someone you love should be a delicate and personal experience that represents the importance of the occasion.
Kensington Parker is a private jeweller based in London. They deliver their clients a personal and bespoke service, meeting with you at your office or after hours with a hand picked selection of diamonds chosen specifically for you.
Today, I met with Andreas from Kensington Parker at the Eight Members’ Club in Moorgate for a personal diamond master class. As someone with only a basic knowledge of diamonds, Andreas started by explaining the main 4 things that denote a diamonds value; colour, clarity, cut and carat. He explained that each diamond was unique and therefore could be valued via this ‘4C’ method.
We then began to look at individual diamonds that were varied among the value scale. It was fascinating to see how one diamond could stand out next to the other, sparkling beautifully when the light refracted at just the right angle. Andreas explained that the sparkle of a diamond was down to the cut as the proportions affect its light performance. With a keen eye for detail Andreas was obviously extremely meticulous in his craft, scanning each diamond for just the slightest imperfection before showing me what he was describing.
After looking over a number of diamonds, we then looked the ring bands. Andreas explained that he worked with each client individually, trying to understand their or their partners likes and personality to build the piece of jewellery around each person.
I think that one of the main misconceptions I had was that a private jeweller would mean I need a budget of at least £20,000. After listening to how Kensington Parker worked, however, it was easy to understand why it was becoming such a popular choice for clients purchasing jewellery and gifts as oppose to the high street. Andreas explained that his clients usually spent between £5,000 and £25,000. He explained that they have reduced company costs by avoiding the high overheads of operating on the high street. This means that not only can they offer you a much more personal and tailored experience, but they also work out around 40%-50% better value for money than a high street store.
After my master class with Kensington Parker, not only had I learnt about the diamonds themselves, I had also learnt about the process of choosing them for yourself or for someone as a gift. The more care, thought and precision that went into the jewellery the more valuable it will be to the person receiving the gift, and sometimes the sentimental value is worth considerably more than the financial.
Not only do Kensington Parker offer this bespoke gift service, they also offer diamond master classes for corporate companies and businesses in London.
Overall my experience was excellent, the service offered was a lot higher then that of a high street and the quality of the diamonds backed by the knowledge of Andreas was exactly what I would look for in the future.
If you are interested in booking a free (yes, I said free) diamond master class for your corporate event, or simply looking for that perfect present for your partner, I would highly recommend getting in touch: